Friday, September 2, 2011

Con the Customer

A certain well known supermarket, as part of it's health and environment plan, pledges to reduce salt in their foods.

This is widely advertised in their stores and on their website, as well as in the downloaded documents they provide.  They claim to be reducing salt in their foods, ahead of government guidelines.

So you may think that if you buy their own brand foods you will get a low salt product. Yes?

No actually, in fact in a recent survey of bread they came out in the worst five prepackaged breads for salt content.  A couple of sandwiches (without spread or filling, some sandwich) could use as much as one third of the guideline maximum salt intake for an adult.

I happened to find that we had a pack of this in our larder, and guess what - the report is correct.

Back to reading the label and not believing the advertising!

Caveat Emptor

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